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Go-to-Market & Launch Strategies
The course equips you with the knowledge and skills to navigate token launch strategies. We'll begin by discussing the importance of demonstrating a strong product-market fit and crafting a compelling narrative. The course explores strategies to build a strong social media presence and engage with potential investors and supporters. You'll learn about leveraging Key Opinion Leaders (KOLs) and partnerships to stimulate growth.
We'll also cover the token listing process, including details on fundraising rounds, Centralized Exchanges (CEXs), Decentralized Exchanges (DEXs), launchpads, and Market Makers. Additionally, we'll cover effective go-to-market strategies like partnerships, airdrops, and vampire attacks.
We'll also cover the token listing process, including details on fundraising rounds, Centralized Exchanges (CEXs), Decentralized Exchanges (DEXs), launchpads, and Market Makers. Additionally, we'll cover effective go-to-market strategies like partnerships, airdrops, and vampire attacks.
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Pro series
The complete guide: from Zero to Mastery
Effective token launch
This course equips you with the knowledge and skills to navigate the process of launching your own cryptocurrency token.
- Gain a foundational understanding of token engineering concepts.
- Learn strategic planning techniques to ensure a strong product-market fit for your token
- Craft a compelling narrative to attract investors and build a loyal community
- Develop effective go-to-market strategies to generate buzz and excitement.
- Understand the token listing process on various platforms (CEXs, DEXs, etc.)
Meet the instructor
Fehmi Fennia
Fehmi Fennia is a Web3 strategist and token economy expert with over a decade of experience in the crypto space. Fehmi has a strong background in computer science and digital strategy, having worked as a data consultant, digital strategy specialist, and digital transformation director.
As part of the Economics design team, Fehmi currently assists various Web3 projects with incentive design, token design, Web3 strategies and architecture, and go-to-market strategies. Their experience spans DeFi protocols, blockchain infrastructure, RWA and DePin protocols, web3 gaming and more.
Fehmi is passionate about supporting the future of Web3.
As part of the Economics design team, Fehmi currently assists various Web3 projects with incentive design, token design, Web3 strategies and architecture, and go-to-market strategies. Their experience spans DeFi protocols, blockchain infrastructure, RWA and DePin protocols, web3 gaming and more.
Fehmi is passionate about supporting the future of Web3.
Patrick Jones - Course author
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